A Community Supported Winery
In 2013, I brought the concept of Community Supported Agriculture (CSA) to the wine business. Glasshaus Wines allowed members to purchase discounted shares of future production and given an insiders-view into wine growing and winemaking.
As Founder / GM / Winemaker, I developed and executed the production, design, marketing, sales and operational strategy. Members Drink Well (90+ Wine Enthusiast), While Doing Good (a portion of their sale went to aid at-risk youth)
Everything you need to know about this project can be found on glasshauswines.com
Label Design
It’s all about the weather
"80% of a wine is made in the vineyard" is a common refrain in the wine industry. So, I took the four weather patterns that we track throughout the growing season to create the unique Guilloché patterns. Each label is a representation of that vintage's growing season. Each year, a new pattern will emerge due to that vintage's unique growing season.